Oireachtas Joint and Select Committees

Wednesday, 18 June 2014

Joint Oireachtas Committee on Transport and Communications

Tourism Marketing Strategies: Tourism Ireland and Fáilte Ireland

11:55 am

Mr. Shaun Quinn:

I would imagine that the local authorities have communicated with community groups. In fact, I am sure that is what is happening. The local authorities were very important partners on the ground with us in the events of The Gathering. There was a feeling that it was a very useful vehicle and that we should continue to work with the local authorities.

On the question of home holidays and price offerings, we cannot get involved in the area of pricing but we are highlighting good value. On the Fáilte Ireland home market website, one will find an area dedicated to special offers. We are advertising some of these offerings in newspapers so that people will know there is some fantastic value in areas of the home market in spite of what we were saying earlier.

Deputy Coffey referred to the south and east and I will ask my colleague, Mr. Paddy Mathews to deal with that and an alternative to the Wild Atlantic Way.

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