Oireachtas Joint and Select Committees

Wednesday, 18 June 2014

Joint Oireachtas Committee on Transport and Communications

Tourism Marketing Strategies: Tourism Ireland and Fáilte Ireland

11:35 am

Ms Siobhán McMenamy:

In business tourism and corporate events, we run significant campaigns in five markets. We are hearing good things from the US and, in particular, from Canada, where there was evidence of frustrated demand because we did not have year-round access until this year. Great Britain, Germany, France and Belgium are good examples of that international association and the kind of collective efforts whereby, working with Fáilte Ireland, the industry and the embassy network, we have managed to secure the Union of International Associations conference for Ireland this autumn. The people who will attend that have a huge number of delegates and conferences in their gift to bring to Ireland in the years ahead.

Comments

No comments

Log in or join to post a public comment.