Mr. Adrian Neilan:

This is a result of business development trips we took. We travelled to the United States, London, Austria and Spain. A lot of people were very interested in this product. I repeat, it is predicated on the international brand of Irish greyhound racing status. It is also predicated on our ability, based on the technology investments we made over recent years, of being able to send the pictures worldwide at a very significant discount. We have not had to take on expensive satellite costs. We own the Tote system and that allows one to bet into those Tote pools but also, more important, it allows us to deliver the data. Every end customer has different needs, different bet types and different languages in which they want to read to it. We have the ability to customise the experience to any audience that receives it. People have been very impressed with our flexibility and adaptability to provide a product to them, in respect of which they can enter a wager and from which the Irish Greyhound Board can benefit.