Oireachtas Joint and Select Committees

Wednesday, 29 May 2013

Joint Oireachtas Committee on Foreign Affairs and Trade

Africa Week: Discussion with Value Added in Africa

2:55 pm

Photo of Michael MullinsMichael Mullins (Fine Gael) | Oireachtas source

I, too, welcome Mr. O’Caoimh. His organisation is quite small. It has two staff and four interns. Are there other such organisations promoting African goods in Ireland? Having listened to the comments around the table, I believe it is no wonder that the ratio is 43:1. People are generally unaware of where they can purchase African goods.

Getting away from the concept of aid and making people self-sufficient or more self-sufficient are certainly concepts that we all want to support. However, we need assistance. There certainly needs to be a more dynamic marketing strategy to help redress the huge imbalance. Will Mr. O'Caoimh state what other products are available in the multiples and larger stores in our towns and cities so we will all have the opportunity to redress the imbalance as we do our shopping?

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