Oireachtas Joint and Select Committees
Wednesday, 29 May 2013
Joint Oireachtas Committee on Foreign Affairs and Trade
Africa Week: Discussion with Value Added in Africa
2:55 pm
Dan Neville (Limerick, Fine Gael) | Oireachtas source
I thank Mr. O'Caoimh for his presentation. It is much appreciated. Several of my questions have been asked. I will expand on what Senator Norris said. What more can we do as a committee to assist Mr. O'Caoimh's organisation in its valuable work? All the emphasis has been on poverty relief but what has just been outlined in terms of long-term sustainability is a totally new concept for me.
Mr. O’Caoimh referred to two excellent products. What work is being done to inform the public about them? Advertising is recognised by all producers as a key to selling and marketing. What effort or investment is being made to market products from Africa in Ireland? Can we look to Europe, including Denmark, for a model? I was not aware of the products in question, nor was I aware that they were in Marks & Spencer. I would buy such a product if I knew about it.
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