Mr. Ian Allen:

Perhaps I could answer the question specific to the concern around North-South pricing. It is something we monitor daily. At present, we do not see any trends of shoppers going across the Border. There are so many different factors at play, such as the cost of fuel, which is quite different compared to when there was that big outflow of customers to the North in previous years and trends to which Ms Clancy would have alluded earlier. Consumers are shopping much less, but more often. It does not lend itself to big trolleys of shopping. Consumers are strapped for cash in today's environment and they are watching everything they spend. They are spending very little, and often. Day to day, they are working through their budgets. It is something of which we are mindful. We watch rates on a daily basis but, as of yet, there is no movement back to that trend that existed a number of years ago.

If it were to be the case that it started up again, value is front and foremost in consumers' minds today. They are concerned about the source of their products. They are concerned about buying Irish, buying local and buying from their local communities, but value must be at the heart of everything that is provided for them because they are so strapped. There are a number of factors at play. We would look to address their needs through all of those factors. As of yet, that is something that has not, for want of a better word, "reignited".