Johnny Mythen (Wexford, Sinn Fein) | Oireachtas source

I will continue on in Deputy Kerrane’s spirit as she spoke about the inspections and so on. We had some farmers in earlier for a discussion and they said the whole system is extremely cumbersome.

It can take eight or ten hours to do the paperwork. For example, there was €8 headage for sheep and there were 240 extra questions on that particular issue. One of the questions concerned if the applicant's neighbour was grazing in the field beside his or her field and the applicant could not graze cattle until the next day. Stuff like that has to be looked at. It is not practical. That is just one aspect of it.

On a general aspect and on the opening statement, Origin Green is very important to Ireland, along with building strength and sustainability. What does Bord Bia see as the main challenges and opportunities going forward with Origin Green? Mr. Murrin said that the traditional methods are used for the trade shows and he spoke of the emergence of the next generation of digital technology. Has Bord Bia done much research into what platform types are likely to be the most productive for the Irish industry?